Brand
Disney (KUDOS)
Disney merchandising began (1929) with Disney Consumer Products and affiliates (DCP) extend the Disney brand to merchandise ranging from apparel, toys, home d�cor and books and magazines to interactive games, foods and beverages, stationery, electronics and fine art , Disney Toys, Disney Apparel, Accessories & Footwear, Disney Food, Health & Beauty, Disney Home and Disney Stationery. Disney Publishing Worldwide (DPW) is the world's largest publisher of children's books and magazines, reaching more than 100 million readers each month in 75 countries.
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